SAUDIA

WORLD CLASS
PROFILE

consistently strived to ensure aviation safety and improve service quality.
consistently strived to ensure aviation safety and improve service quality.

SERVICE-GUEST EXPERIENCE

Elegant service execution, high standards, engaging crew.
Elegant service execution, high standards, engaging crew.
Exceptional hospitality with consistently high safety standards on every flight. The warm, personal touches and meticulous attention to detail were evident across all sectors. Economy Class service and crew engagement were particularly outstanding.
Exceptional hospitality with consistently high safety standards on every flight. The warm, personal touches and meticulous attention to detail were evident across all sectors. Economy Class service and crew engagement were particularly outstanding.

SERVICE-GUEST EXPERIENCE

Leads in sustainable aviation with innovative practices to reduce environmental impact, while providing exceptional service, reliability, and comfort on every flight.
Leads in sustainable aviation with innovative practices to reduce environmental impact, while providing exceptional service, reliability, and comfort on every flight.

SERVICE-GUEST EXPERIENCE

consistently strived to ensure aviation safety and improve service quality.
consistently strived to ensure aviation safety and improve service quality.
Ultimate quality and detail management, generous space, and seat concepts. Outstanding service, impeccable dish presentations, distinctive design
Ultimate quality and detail management, generous space, and seat concepts. Outstanding service, impeccable dish presentations, distinctive design
Saudia offers the exceptionally generous Saudi hospitality paired with an impressive dining experience. From the warm, welcoming service to the thoughtfully crafted meals, every aspect of the journey reflects the rich cultural traditions and commitment to excellence.
Saudia Airline offers naturally generous Saudi hospitality paired with an impressive dining experience. From the warm, welcoming service to the thoughtfully crafted meals, every aspect of the journey reflects the rich cultural traditions and commitment to excellence.

SERVICE-GUEST EXPERIENCE

Consistently excels in service delivery and personalised attention from flight to flight, upholding a truly world class standard.
Consistently excels in service delivery and personalised attention from flight to flight, upholding a truly world class standard.
Excellence in cuisine, extraordinary generosity. Brand integrity, safe travels.
Excellence in cuisine, extraordinary generosity. Brand integrity, safe travels.

SERVICE-GUEST EXPERIENCE

consistently strived to ensure aviation safety and improve service quality.
Exceptional hospitality with consistently high safety standards on every flight. The warm, personal touches and meticulous attention to detail were evident across all sectors. Economy Class service and crew engagement were particularly outstanding.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.
APEX WORLD CLASSTM by YATES+ Lounges represent an elevated airport lounge guest experience, with a focus on safety and well-being, sustainability, and F&B execution across nineteen attributes of value. These lounges are transforming the way travelers experience comfort and service in airports, ensuring that every visit is truly World Class.

WORLD CLASS AUDITORS INSPIRED MOMENTS

"The cabin crew’s warm and authentic greetings, alongside the Guest Director’s personalized introductions, eloquently showcased Saudia’s commitment to an inclusive culture, reflecting a remarkable team spirit and synergy.”

"The cabin crew’s warm and authentic greetings, alongside the Guest Director’s personalized introductions, eloquently showcased Saudia’s commitment to an inclusive culture, reflecting a remarkable team spirit and synergy.”

“The menu design offered clarity and an appealing sense of aesthetics. Dishes were described well, in a senses-engaging way, before the actual dish was served.”

“The menu design offered clarity and an appealing sense of aesthetics. Dishes were described well, in a senses-engaging way, before the actual dish was served.”

“Cabin crew skillfully established a reassuring rapport with guests. Their adherence to safety procedures, combined with their genuine interactions, fostered a sense of trust.”

“Cabin crew skillfully established a reassuring rapport with guests. Their adherence to safety procedures, combined with their genuine interactions, fostered a sense of trust.”

What’s a Rich Text element?

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

sdfsdf

BRAND STORY

For nearly 80 years, Saudia has been the national flag carrier of the Kingdom of Saudi Arabia as well as a key partner to people and businesses around the globe, enabling them to explore the world differently. Saudia role also plays a fundamental in the Saudi Vision 2030, and it supports the growth of the Kingdom with one of the youngest fleets in the world.

What makes us world class

Saudia's World-Class status is affirmed by the prestigious APEX World Class 2025 Award, highlighting its excellence in operational performance, safety, and sustainability. The Saudi national flag carrier's commitment to on-time performance (OTP) and operational excellence ensures that it consistently meets and exceeds global standards.

What makes us world class

Saudia consistently elevates its guest experience, recently through the largest investment in its history, focusing on comprehensive enhancements. This includes a seat retrofit program, cutting-edge 4K OLED screens for in-flight entertainment, high-speed connectivity, and an AI-powered Travel Companion platform.

What makes us world class

Aligned with Saudi Vision 2030, Saudia is pioneering a new era in global aviation. Its strategic focus on connectivity aims to bring the world to the Kingdom, supported by the largest aircraft deal in Saudi aviation history. This includes the addition of 105 new Airbus aircraft, enhancing Saudia's capabilities and service offerings.

 

Saudia takes pride in delivering a world-class experience that resonates with guests' values, making every journey memorable and setting new standards in the aviation industry.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

Static and dynamic content editing

Static and dynamic content editing

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

What’s a Rich Text element?

The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

CEO's STATEMENT OF INTENT

Rossen Dimitrov, Chief Guest Experience Officer at Saudia

We are redefining what it means to deliver a world-class guest experience at Saudia, blending authentic Saudi hospitality with groundbreaking advancements in travel. This award is a testament to our commitment to elevating every touchpoint of the guest journey, driven by insights and a pursuit of excellence. From the moment our guests choose to travel with Saudia until they arrive at their destination, they encounter the best in comfort and innovation—each experience meticulously crafted to anticipate and exceed expectations. Guided by the Kingdom’s Vision 2030, we are enhancing the guest experience and pioneering anew era in global aviation, setting benchmarks that will inspire the industry worldwide.”

 

CEO’s Statement OF INTENT

Rossen Dimitrov, Chief Guest Experience Officer at Saudia

We are redefining what it means to deliver a world-class guest experience at Saudia, blending authentic Saudi hospitality with groundbreaking advancements in travel. This award is a testament to our commitment to elevating every touchpoint of the guest journey, driven by insights and a pursuit of excellence. From the moment our guests choose to travel with Saudia until they arrive at their destination, they encounter the best in comfort and innovation—each experience meticulously crafted to anticipate and exceed expectations. Guided by the Kingdom’s Vision 2030, we are enhancing the guest experience and pioneering anew era in global aviation, setting benchmarks that will inspire the industry worldwide.”